Vol 5, No 2 (2015)

Dr. Alžbeta Kiráľová has graduated in Economy of Tourism and Services and started her career in tourism industry (hotel, travel agency). After completing her PhD studies she worked as senior lecturer and as a head of Department of Tourism and Hospitality at Matej Bel University, Slovakia. Later on in her career development, she worked at top management positions in marketing in Slovak and multinational companies with focus on services, continued by positions of Vice Rector for Science, Research and International Relations (Institute of Hospitality Management in Prague 8, Ltd.,) while giving lectures at University of Economics, Prague and at University of New York in Prague. At the moment she holds the position of Vice Rector for International Relations and External Affairs at the University of Business in Prague.

Dr. Kiráľová completed various internships in the Great Britain, Switzerland, Germany, Japan at AOTS, USA, Turkey, Bulgaria, Italy, France, Portugal, China, and held a position of visiting professor at the University of South Carolina in Columbia, USA and at The Georgia State University in Atlanta, Georgia, USA. Dr. Kiráľová has given presentations and papers at international conferences in Poland, Italy, Belgium, Finland, Great Britain, Hungary, Portugal, Spain, and Hong Kong. She is author of monographic series, scientific papers, university textbooks and she is actively involved in various research projects in the Czech Republic and abroad. Dr. Kiráľová is a member of European Marketing and Management Association, Chair of the Editorial Board and founder of the scientific reviewed Journal of Tourism and Services, member of the Editorial Board of the scientific reviewed European Journal of Tourism, Hospitality and Recreation, published by Polytechnic Institute of Leiria, Portugal, member of the Editorial advisory board of the scientific reviewed International Journal of Strategic Innovative Marketing.

Peter Čuka

Table of Contents

Front Page PDF


Jana Valentova, Martin Vasko 4-11
The role of tourism in local development strategies on the example of selected tourism comunnities in Malopolska region, Poland PDF
Natalia Skitova, Michał Żemła 12-19
University students’ awareness of the 27th winter universiade as a dynamic supply element at a tourism destination PDF
Kristína Pompurová, Ludmila Šmardová 20-26
The transformation of the natural environment of the Polish and Ukrainian Bieszczady mountains due to tourism and other forms of human pressure PDF
Agnieszka Świgost 27-35
The impact of endogenous factors on diversification of tourism space in the arctic PDF
Marta Bystrowska, Piotr Dolnicki 36-43
On the trail of lord of the rings. pop-culture tourism in New Zealand PDF
Marek Zoladek 44-47
Leisure, sports & society, by Karl Spracklen PDF
Macmillan Palgrave 48

ISSN: 2048-7878